Strategic communications and insights consultancy Madano today announced that it has been chosen by Ceres Power for an integrated communications brief, advising the fuel cell technology firm on external communications, public affairs, digital and social media.
Ceres Power is an innovative fuel cell and engineering company based in Horsham, U.K., aiming to bring cleaner and cheaper energy to businesses, homes and vehicles. Last year, the company announced partnerships with Doosan, Bosch and AVL which will significantly scale-up the deployment of its solid oxide fuel cell technology in key markets around the world.
Madano will be working with Ceres Power to improve awareness among key stakeholders in the media, government and beyond of the company’s recent impressive progress and the contribution it can make towards achieving net-zero goals.
Michael Evans, Managing Partner, Madano, commented: “This is the latest in a series of exciting integrated comms briefs landed by our energy and environment practice, reflecting Madano’s desire to support companies who are shaping the future. Ceres Power is a groundbreaking energy technology company whose purpose dovetails with one of the consultancy’s main objectives – to sustain a clean, green planet by ensuring there is clean energy available throughout the world.”
Phil Caldwell, CEO, Ceres Power, added: “The growth opportunities for our business in 2021 are clear. Many countries have placed decarbonisation at the centre of their plans for economic recovery after COVID-19, and we’ve seen significant investment in hydrogen and industrial decarbonisation announced in Germany, South Korea, Japan and the UK, to name a few. Our partnership with Madano will help us to raise awareness among key audiences of the role our SteelCell® technology can play in driving decarbonisation forward globally.”
Madano is committed to building a better world through intelligent and creative communications. We work with clients who are seeking to solve some of the world’s major challenges through science, technology and engineering, helping them tell their story, make the right connections, change attitudes and influence behaviours. Established in 2004, Madano is an AVENIR GLOBAL company.
*Story first published on PR Week.